Cover&Care Roofing

Overview

Cover and Care Roofing isn't just in the business of fixing roofs; it's all about building real connections. They're about care, pride, and creating a close-knit community. By sticking to these values, they aim to offer more than just roofing services—they're about delivering quality work while building genuine relationships in the neighborhood.

My Role

Brand Identity Design

Print Design

Web Design

Vehicle Wrap Design

Building Roofs and Community

Cover&Care, formerly USA Roofings had an identity that struggled to be differendiated in the marketplace and was unreflective of the founder's values. To him, roofing isn't just a job it is an extention of securing families and building relationships within his comunity. The rebrand became more than just a logo design and name change, but an effort to mirror the founder's beliefs.

The guardian angel serves as a resonant representation of the brand's commitment to protection, care, and positive interactions.

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Discovering Anatolie's personalized and caring approach influenced how the brand was to be designed. Helping him see past what he thought was possible, we establish an identity that resonated with his customers and reflected his values.
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Covering Roofs, Caring for Families

Cover&Care Roofing went from being just another generic roofing company to being positioned as  a brand that's full of purpose and uniqueness. It was personalized by aligning closer to the founder's values, especially his dedication to keeping families safe and building strong community ties.

Within the first six months post re-brand Cover&Care Roofing has experienced greater brand awareness and recognition in their area resulting in nearly doubling sales.

At first I was uncertain about the idea of changing everything, but after working with Daniel I only wished I had done it sooner.
Anatolie Hodoroaba
Cover&Care Roofing

Let's Get Creating

Tell me about your project. Let’s collaborate and make great work.